October 26, 2009 

• by Steve Swann
• in Great Design, Innovation, Problem Solving, Thinking
• Comments ( 1 )

why didn’t I think of that

here’s one of those ideas that seems so obvious – Sony Ericsson’s set of headphones that turn on and off as they are put in and out of your ears.

Of course!!

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Tags: Design Thinking, function, human

One comment on “why didn’t I think of that”

1. SEAnswers on October 26, 2009 at 6:35 pm said:

   Hi Steve,

   We try and come out with new and innovate ideas as often as we can. We have our think-tank working 24/7!

   -Jeff
   Sony Ericsson Answers Team
   Twitter @SEAnswers